Late one night I went into a studio and had a nocturnal heart to heart with a Swede in a field surrounded by raucous pheasants. That Swede was the writer of the best track since House of the Rising Sun to be set in an establishment frequented by ladies of the night. He goes by CEO. He is in fact the CEO of Gothenburg label Sincerly Yours. We chatted for Music 101; starting off with how he came to cover Kanye West's 'Hold My Liquor'.
